Body. Mind. Change.
TIFF, CFC Media Lab and David Cronenberg
What started as a two-day brainstorming session in 2012, turned into a massive, online experience channelling the work of David Cronenberg that’s now travelling to festivals worldwide.
We provided the art direction of the exhibit’s physical brand and designed & developed the online web experience to coincide with the physical, offline alternate reality game that took place at the Bell Lightbox in Toronto.
Photo: CFC Media Lab